Wish Your Life Away.

It seems these days advertisements are, to be quite frank, instruction booklets for how to live our daily lives. They're simply everywhere, ready to empty our wallets before we even realize it. Hungry? There's a Taco Bell billboard off to your left, telling you to go devour a heaping stack of piping hot tacos. Disregard that it's already midnight and nobody with rational thought needs to eat that late. Perhaps you need new jeans? How convenient; you instantly remember that GAP commercial you saw last night during your six hours of cable television and, without thought, have already decided that it is entirely practical to spend eighty dollars on torn, new jeans. After all, that's why Mother gave you her credit card, right?

As a red-blooded American male, I too approve of using God's most perfect creation, the female body, for advertising purposes. But, I personally like to keep it rated "PG". If it's over the top or just tasteless, or seems like it should be  in a hardcore porn movie instead of outside a golf course near a highway, that tends to disgust me. Afterall, I just hope Grandma approves...

I really like humorous adds, and ones that make you think. Something that makes me do a double take, or take a couple seconds to analyze, is probably going to stick in my head longer than one that is more simple. Laughing always makes me feel better too.

Overall, it's no doubt that we are surrounded by advertisments of all shapes and sizes. While sometimes funny, or shocking, we need to be able to distinguish between wants and needs, while preserving our checkbooks. Sometimes the best choice isn't right infront of your face.